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What is the function of a trademark in business?(Under the Trade Marks Act 1999)
What is the function of a trademark in business?(Under the Trade Marks Act 1999)
Karthik
Answered on February 28,2020
Answered on February 28,2020
Under modern business condition a trademark performs four functions:
1) It identifies a good/service and its origin.
2) It guarantees its unchanged quality.
3) It advertises the goods/services.
4) It creates an image for good/services.